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Motor Sport 2019-10-09 15:02:00

What's in a name? When William Shakespeare posed the question rhetorically in Romeo and Juliet, the message was that a surname, with all the historically familial enmities it entails, is independent of the person.

When it comes to Formula 1 teams, it's a little more complicated. A name really can transform the way one is perceived, even when it remains fundamentally unchanged.

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